Top Holiday Gifts for Her

As a sales associate at Nordstrom, I spend all day styling customers for special occasions and updating their wardrobe with both timeless staples as well as trendy items for the season. One of the top questions my friends always ask is- “So… what’s like… a good gift to get my significant other? What do people…

Top S/S ’18 Shoe Trends

SURREAL DETAILS Unexpected Combinations. As fashion slowly detaches itself from traditional seasons, ankle boot have gained popularity as a trans-seasonal favorite due to its comfort and versatility. This season, the ankle bootie has been updated with statement hardware in unexpected combinations, such as an all metal heel or integrated into mixed-material combinations. Due to the…

Social Media & the Evolution of Brand Advertisement

Celebrity endorsements used to comprise the largest portion of a brand’s advertisement costs, and there was a time it seemed as if every major retailer had a celebrity representing “the face of the company”. These endorsements would last for the season or even over the course of a few years, and did well to reflect…

Spring ’17 Couture Runway Highlights

Maison Margiela  Margiela stays tried and true to his signature minimalistic and deconstructivist vision in this spring’s couture collection. These pieces are the perfect representation of what I love and admire about this designer; rather than using busy prints or extravagant fabrics, Margiela focuses on “returning to the article’s essence” and exercises a new kind of…

2017 PANTONE COLOR OF THE YEAR: Greenery

Each year, the Pantone Color Institute selects a “Pantone Color of the Year”, symbolic of what they believe to be taking place in our global culture. While some choose not to believe in the science and research behind Pantone’s decision making process, it is impossible to deny that they have been extremely adept in predicting…